Inside Revenue Marketing
Bridging the Marketing Credibility Gap
01/06/2025
01/06/2025
Our guide, Bridging the Marketing Credibility Gap, delves into the root causes of the split between CMOs and fellow C-suite members, and provides actionable strategies for marketing leaders.
New Feature Update: Enhanced Pipeline Growth Insights
May 16, 2024
May 16, 2024
In our latest platform update, we've introduced significant enhancements to our Pipeline Growth Insight feature. This update addresses a frequent request from our users: the ability to analyze pipeline changes more granularly, specifically by month and week.
From Confusion to Clarity: Navigating Marketing Operations Challenges with Mperativ
April 26, 2024
April 26, 2024
Learn how the Mperativ platform helps marketing teams tackle common marketing operations challenges.
Marketing Platform Update: Marketing KPI Tracker Drill Down by Week or Month
April 23, 2024
April 23, 2024
In this blog post, Mperativ Co-founder Daniel Raskin discusses the latest enhancements to the Mperativ KPIs tracker, including weekly and monthly views and the ability to drill down into each KPI.
